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The Retail Mentors
Challenge: Sally from 'The Retail Mentors' needed a new website to attract signups for her new mentorship program. She was struggling with low engagement and unclear pathways for users to register or inquire, due to which she was losing potential clients.
Solution: I designed a clean & modern, user-friendly Squarespace website that focused on clear & strategic CTAs and an easy sign-up process using an intuitive form. I reorganized the layout, added an intuitive menu, and created landing pages for specific campaigns. I also designed dedicated landing pages to drive traffic to specific programs, using consistent branding, building trust with users.
Impact:
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Within the first month, the website attracted over 50 signups to their mentorship program, boosting their online visibility and increasing inquiries from potential mentors and mentees.
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Mobile optimization improved traffic from smartphones and tablets.
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The fresh design helped position 'The Retail Mentors' as an authoritative community resource, contributing to a 25% increase in social media engagement.
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Simplified navigation led to significantly more interaction with mentorship resources.
Beyond web design, we implemented an effective Mailchimp email marketing strategy, ensuring a cohesive online presence for 'The Retail Mentors'.
Sally C.
The Retail Mentors
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"It was such a pleasure to work with Rohan. Not only did he complete the project, but the value he added along the way is immeasurable.
Not only did Rohan have the strong technical skills to deliver the project, he also offered a high level of creative input during the project, which had such a positive influence on the project we were working on.
Rohan always delivered on time and most importantly explained the complex to me, in a very easy to understand way. Which for someone who does not have experience in this, is so greatly appreciated."
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Sally C.
The Retail Mentors
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"I have worked with Rohan a number of times now and I could not recommend him more. He is thorough, experienced and totally invested in all projects like we are partners.
It is a pleasure working with Rohan which is why I keep going to Rohan for my projects."
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