Challenge: Daryll from Deitech needed a modern Wix website to promote their upcoming DEI event. The existing site was outdated, hard to navigate, and didn’t convert enough visitors into signups. The client also faced challenges with email marketing integration and event awareness. The objective was clear: inform users, sell tickets, and maximize participation for increased event revenue.

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Solution: I created a Wix website with high-converting landing pages that simplified the registration process and highlighted key event details. I also made sure that the website is SEO-optimized to boost traffic and event visibility.

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The site showcased vibrant colors, clear CTAs, an interactive schedule of events, and a seamless registration process, which contributed to increased user engagement and signups. Utilizing Mailchimp, we managed automated responses and executed targeted email campaigns, further enhancing user engagement.

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Impact:

• The redesign resulted in over 1500 signups and generated $200K+ in revenue from the event, a 60% improvement from previous events.

• The integration with email marketing saw a 40% increase in open rates and click-throughs, driving more signups and event engagement.

• Enhanced brand perception, leading to a 25% increase in inquiries.

• Achieved a 20% increase in organic search traffic within three months of the redesign.​