Challenge: Baehemia, an eCommerce store specializing in Bohemian-style home decor, needed a vibrant new website on Wix. Their previous site lacked visual appeal, had slow load times, wasn’t optimized for mobile, and failed to reflect their eclectic brand, leading to high cart abandonment and low conversion rates.

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Solution: I overhauled Baehemia’s brand from the ground up - redesigning the logo, establishing new brand guidelines, and launching a visually captivating Wix eCommerce site. I created a dynamic design using bold colors, videos, and subtle animations to reflect their Bohemian vibe.

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Impact: 

• The new design resulted in a 30% increase in online sales within the first quarter after launch.

• Mobile users increased by 60%, thanks to the mobile-optimized platform, contributing significantly to revenue.

• The streamlined checkout process reduced cart abandonment by 40%, improving conversions.

• The engaging design and smooth shopping experience led to a 20% increase in repeat customers  and online engagement.